There is a highly competitive environment in Dubai due to the presence of a large number of businesses. In order to gain a strong position in the market, it is very important for a firm to execute proper marketing of its products and services. In earlier times television[…]
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Starting a business in Dubai is a complicated process due to the presence of a high level of competition. In Dubai, having a business plan is necessary to raise funding from lenders and/or investors. It is also a critical internal document that acts as a blueprint for success.[…]
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The market in Dubai is flourishing. There are a great number of small and medium businesses emerging and the economy is said to gain momentum in 2020 as per the researchers. Thus, in order to start or expand businesses, the companies need to assess their financial viability and[…]
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The use of internet has changed the way marketers advertise for their products. A few years ago television and print media were the only channels available to the businesses to market their products and services. But with the advent of technology, tradition marketing has metamorphosed to digital marketing.[…]
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White papers mark their origin somewhere in the 18th century. While a white paper was originally limited to the government’s official discussions, the document has become a great source for companies to showcase their products and services, and market them well to a niche target audience. So, what[…]
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The Success of DNA Growth DNA Growth has had an exhilarating journey with a lot of learning involved and recently got featured in SILICON INDIA Consultants as Ten Most Promising SME Advisors in India. In his interview, Akshay Jain, Founder, and Director, mentioned the importance of team and[…]
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Introduction UAE in general and Dubai, in particular, is referred to as the oasis in the middle east. With a GDP size of half a trillion dollars, the country is growing strong at over 3.5% per annum. The Dubai Expo 2020 is going to be another major boost[…]
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Dubai is one of the easiest places to start a business. World Bank has officially ranked it 11th in its annual ease of doing business rankings. The Dubai government is pushing for diversification and the Expo 2020 will be another booster to regional businesses. Starting a business is[…]
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As a business owner in Dubai, you are constantly communicating with your clients, customers, vendors, employees, etc. Every business is now a media company as well. If you don’t get your messaging right, you are losing the perception battle. And this battle is heating up in Dubai, as[…]
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Tech Missteps: Tech bashing is in season and Facebook seems to be the poster boy of all that is wrong. From data privacy to company culture to its infamous “PR initiatives”, Facebook seems to be in the news every other day for the wrong reasons. From being touted[…]
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