Welcome to DNA Growth

About Project

The client had a hub and spoke model structured via multiple outside consultants on board. DNA Growth did a thorough data evaluation to help them analyze the performance of multiple divisions, cross-selling analysis and how to promote cross-selling and a pricing analysis of all consultants on a very micro level.

The Impact

The client rejigged its compensation model to ensure that its margins are protected. It was able to improve satisfaction rate among consulting partners without spending an extra dollar on compensation. Most importantly, the company’s gross margins improved by 250 basis points. This accounted for enhanced profitability (on the same revenue) north of USD 1.2 million.

SAAS Case Study 2 DNA Growth
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